Friday, 9 November 2012

MEDIA ISSUE #3: Sexist stereotypes dominate front pages of British newspapers, research finds


Throughout  history, men have been the main source of information out of the confines of the home. There are the providers of food on the tables in homes, so they asserted themselves to be more superior to women in terms of knowledge and opportunities. Women’s places should be in the home and looking after children and do household chores.

Therefore, when men are employed in occupations predominantly male centered, they tend to gossip about women both specifically and generally through gender stigma. Thus, stereotyping women on many occasions. As in Journalism, men  will normally place themselves to be more important and play more prominent roles in newspaper. Women will be one of the main topics of discussion and ridicule mainly on the front pages of tabloids. According to (theukrc.org, 2012) the article states that journalists are more likely to comment on appearance when writing about women; half the profiles of female scientists mentioned clothing, physique or hairstyle whereas the equivalent was true for only a fifth of the profiles of male scientists.

Source: examiner.com

In addition, certain women in decision-making positions are highlighted only in the front pages of tabloids. In Britain, only the Royal family members especially The Duchess or their siblings are in the main prints with few exceptions. The rest of the news in front pages are dealing with politicians and celebrities of the male species. This is also supported by Mudge in her article. The author stated that women were disproportionately likely to be cited as either victims or celebrities. Hence, the only women regularly be photographed on the front of newspapers in the period were the Duchess of Cambridge and her sister Pippa Middleton (2012).

Source: Guardian.com.uk

  
As a conclusion, women in general, are subjected to many stereotypes in our society today. There are not only being stereotyped in newspaper but also in magazine, movies and television. All the stereotyping and sexist feature that are portrayed by the media may have an effect to the society in a long run.




References

Theukrc.org, 2012, ‘Gender, stereotypes and expertise in the press: how newspapers represent male and female scientists’ [online] available at: http://www.theukrc.org/files/useruploads/files/no_5_gender_stereotypes.pdf Viewed: 7th November 2012

Mudge, H., 2012, ‘Research Finds Sexism Dominates British Media’ [online] available at: http://bitchbuzz.com/news/research-finds-sexism-dominates-british-media.html  Viewed 7th November 2012

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